The Team
No juniors. No handoffs. No excuses. Every member of our group is a senior practitioner with over a decade of experience.
75+ Years of Combined Experience
From startups to Fortune 500. Our team has led transformations at Amazon, Mercedes-Benz, Gigamon, SpotOn, and the federal public sector. We don't improvise — we execute with the confidence of those who've done it before.
Alfredo Guillén
LinkedInFounder & CXO
MBA from EGADE Business School. Lean Six Sigma Black Belt. Over 15 years of international experience in CX and technology at Amazon, Gigamon ($100M+ ARR), and SpotOn (Best Support 2024). Specialist in AI-first digital transformation and world-class customer experience design.
Expertise
Adalberto "Adal" Robles
LinkedInLegal & Compliance Partner
Head of Legal & Compliance at Mercedes-Benz Financial Services Mexico. Universidad Iberoamericana graduate. Long-term legal counsel with extensive experience in regulatory compliance, corporate contracts, restructuring, and strategic litigation.
Expertise
Areas Led

Francisco Gutiérrez de Velasco
Government Relations Partner
Former federal deputy with extensive experience in institutional relations and the public sector. Construction entrepreneur with decades of experience in infrastructure project management, public bids, and political relations at federal and state levels.
Expertise
Fernando Loera
LinkedInImport & Export Partner
International trade specialist with operational experience as COO of Imprecxo. Expert in import/export logistics, supply chains, and cross-border commercial operations between Mexico and the United States.
Expertise

Fernando R.
Security Partner
Security consultant trained at Tecnológico de Monterrey. Specialist in comprehensive security — physical and cyber — with experience in executive protection, surveillance system design, cybersecurity audits, and prevention protocols.
Expertise
Areas Led
Agencia de Marketing Aliada
Digital Marketing Partner
Allied digital marketing agency with expertise in B2B demand generation, performance campaigns, and strategic branding. They work as an integrated extension of the OwnCX team for marketing execution.
Expertise
Areas Led
Who Leads Each Area
Every practice area has a named lead partner. No delegations, no surprises.
Technology & AI Solutions
Alfredo Guillén
Customer Experience & Journey Design
Alfredo Guillén
Technology & Operations Adoption
Alfredo Guillén
Leadership & Human Development
Alfredo Guillén
Digital Marketing & Growth
Agencia de Marketing Aliada
Security & Cybersecurity
Fernando R.
Legal, Compliance & HR
Adalberto "Adal" Robles
Government Relations & Infrastructure
Francisco Gutiérrez de Velasco
Every project is led by a named partner. Not a junior. Not a subcontractor.
When you sign with OwnCX, you know exactly who works on your project. The person who presents is the same person who executes. No surprises, no rotation.
Ready to transform your business?
Schedule a strategy call with our team. No commitment.
30 min. No commitment. No fine print.


