The OwnCX Method
A proven 12-week framework for AI-first business transformation
We are not another consultancy that delivers a PDF and disappears. Our method is a proven execution system battle-tested at Amazon, Gigamon, SpotOn, and Enrique Tomas — designed to deliver measurable results in exactly 12 weeks.
Three Phases, One Goal
Each phase builds on the last. Every week has clear deliverables. Every number is measured.
Discover & Diagnose
Weeks 1–3We audit your entire operation — data, processes, technology, team. We interview customers. We mystery-shop your competition. You get a 360° view of where you stand and where the money is hiding.
View details ↓Design & Build
Weeks 4–8We architect the new experience — AI integrations, journey redesigns, operational playbooks. We build it with your team so they own the transformation.
View details ↓Deploy & Optimize
Weeks 9–12We launch, measure, and iterate. Real-time dashboards. Weekly optimization sprints. We stay until the numbers confirm the transformation.
View details ↓Phase 1: Discover & Diagnose
Before we build anything, we understand everything. We don't assume — we measure.
Immersion & Data Audit
- Key stakeholder interviews (C-level, mid-management, frontline)
- Complete data audit: CRM, tickets, NPS, operational metrics
- Current state mapping: processes, technology, team structure
- Data source identification and existing integrations
Voice of Customer & Competition
- Customer interviews (8-12 in-depth interviews)
- Mystery shopping of 3 direct competitors
- VoC (Voice of Customer) analysis: patterns, pain points, moments of truth
- Industry benchmark and best practices
360° Diagnostic & Opportunities
- 360° diagnostic report with key findings
- CX Scorecard: rating by dimension (service, digital, operations, people)
- Opportunity map prioritized by impact and effort
- Executive presentation with strategic recommendations
Phase Deliverables
Phase 2: Design & Build
From diagnosis to execution. We design the solution and build it with you — not for you.
Solution Architecture
- End-to-end solution architecture aligned to diagnosed opportunities
- AI integration plan: automations, agents, predictive analytics
- Customer journey redesign with optimized touchpoints
- KPI definition and measurement systems
Build & Training
- Systems building: workflows, integrations, automations
- Detailed operational playbook creation
- Team training on new processes and tools
- Monitoring dashboard configuration
Pilot Launch
- Full integration testing before launch
- Pilot launch with controlled group
- Real-time feedback collection
- Iterative adjustments based on pilot data
Phase Deliverables
Phase 3: Deploy & Optimize
We deploy to production, measure obsessively, and optimize until the numbers confirm the transformation.
Full Deployment
- Full production deployment across all channels and teams
- Real-time dashboards with transformation KPIs
- Daily stand-ups for monitoring and rapid resolution
- Dedicated support during transition
Optimization Sprints
- Optimization sprints based on initial weeks data
- A/B testing of critical processes and flows
- Process refinement: eliminate friction, accelerate times
- On-the-job coaching for teams in opportunity areas
Final Measurement & Transfer
- Final measurement of all KPIs vs. diagnostic baseline
- Complete knowledge transfer to internal team
- Sustainability plan: guide to maintain and scale results
- Documented ROI analysis with before/after metrics
Phase Deliverables
What Makes The OwnCX Method Different
It's not just a methodology — it's an execution philosophy.
AI-First
Artificial intelligence at the core
Every solution has AI at its core — not as an afterthought. We identify automation opportunities, predictive analytics, and intelligent agents from Week 1. We've been building with AI since before it was a trend.
Data-Driven
Decisions based on data, not assumptions
We don't assume — we measure. Every diagnostic starts with real data. Every recommendation has numbers behind it. Every result is compared against a baseline. If it can't be measured, we don't propose it.
Execution-Focused
We build, not just advise
Most consultancies deliver a nice report and leave. We build the systems, train your team, launch the pilot, and stay until the numbers prove it. Execution > Consulting.
Knowledge Transfer
Your team keeps the power
Our goal is for you not to need us after Week 12. Every playbook, every dashboard, every process is documented and transferred. Your team ends up stronger than before — owning their transformation.
4 Phases. One System. Real Results.
Every OwnCX project follows a 4-phase cycle that ensures deep diagnosis, strategic design, impeccable execution, and obsessive measurement.
Discover
Weeks 1-3
- Complete CX audit
- Current journey mapping
- Pain point analysis
- Competitive benchmark
- Stakeholder interviews
Design
Weeks 4-6
- Comprehensive CX strategy
- Process redesign
- Technology selection
- AI integration plan
- Solution architecture
Deliver
Weeks 7-10
- Systems implementation
- Team training
- Change management
- Controlled pilot
- Full deployment
Measure
Weeks 11-12+
- Continuous KPI tracking
- Optimization sprints
- Quarterly reviews
- Documented ROI analysis
- Sustainability plan
What Makes Us Different from the Big 4
McKinsey, Accenture, Deloitte, and BCG charge millions for reports. We build, execute, and measure — at a fraction of the cost.
Fair Pricing
MXN $30K-200K/mo
$200K+ USD/mo
Speed
Results in 12 weeks
6-18 months typical
AI Integration
AI at the core from Day 1
Traditional consulting
Senior Team
100% senior, 10+ years each
Junior associates on your project
Deliverables
Built systems + trained team
200-page PDF
Local Knowledge
Native bilingual MX-US
Rotating teams, low continuity
30 min. No commitment. No fine print.
The Method in Action — Results
The OwnCX Method has been battle-tested with world-class brands.
Amazon
EnterpriseCX operations frameworks that became the standard for regional teams at global scale.
View full case →Gigamon
B2B SaaSComprehensive CX strategy that contributed to sustained ARR growth above $100M in the B2B enterprise market.
View full case →SpotOn
FintechComplete support operations redesign that achieved the best support recognition in the fintech industry.
View full case →Enrique Tomas
RetailComprehensive experience transformation that drove 500% revenue growth for the leading Iberian ham brand.
View full case →Ready to start the 12-week transformation?
Book a 30-minute strategic call. We'll show you exactly how the OwnCX Method applies to your business.
30 min. No commitment. No fine print.